Improving the mental health of young people in the Pohutukawa Coast was the main focus of fundraising for this event in 2018. See the History page.

Money from the 2018 event helped a number of young people with mental health issues in the Pohutukawa Coast area by paying for counselling that their families were unable to afford. We thank the Beachlands Medical Centre for their support in making this possible.

From 2019 onwards this was widened to include the health and wellbeing of all young people in the Pohutukawa Coast area. As well as young people with a need for mental health therapies, local foodbanks and young adults looking to take part in sporting or leadership training have been helped. Some of the activities in 2020 have been postponed due to COVID-19 but will be continued in 2021.

In 2020 we have partnered with the Key to Life Charitable Trust who run I am Hope, fronted by Mike King. The trust tries to create greater awareness around suicide and mental health in New Zealand. The Rotary Board felt that the trust was a good fit with what we were trying to achieve with young people in the Pohutukawa Coast area.

In 2023 funds raised from this event and the GJ Gardner Beachlands & Maraetai Trolley Derby were combined to make grants available to groups and individuals in the community. The funds were dispersed in September 2023.

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